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clean rich safe |
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in 2009 i was asked to contribute to the exhibition ‹actual city, stereo-type›. three typical clichés about zurich (clean, rich and safe) are interpreted in a very subjective photographic way. the chosen format is a reminiscence to the swiss ‹weltformat›, which was originally planned as a ‹poster format for the world›, but is ironically only common in switzerland nowadays. |
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| graphic, design, art direction, marcus kraft, markus kraft, marcus, kraft, markus, grafik, gestaltung, typografie, typography, konzept, concept, kultur, culture, Plakat, Plakatgestaltung, poster, Buch, Bücher, book, Buchgestaltung, book design, editorial design, Beschriftung, lettering, Architektur-Buch, Architektur, architecture, type structure, Zeitung, Magazin, magazine, font, Schrift, newspaper, newspaper design, Plakatgestaltung, poster design, Visuelle Kommunikation, visual communication, Visuelle Gestaltung, visual design, layout, Kommunikationsdesign, communication design, Printmedien, printed media, printed matter, Erscheinungsbild, corporate design, editorial, kunst, kunstbuch, art, direction, illustration, photography, type, typo, basel, basle, zurich, schweiz, switzerland | |||||||